Tuesday, July 19, 2011
Are You Embracing the 5C's? | ClickZ
Google's "Zero Moment of Truth" campaign illustrates its thinking about real-time marketing, which includes the ability to engage with consumers wherever, whenever, and on whatever device they are using.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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